Our clients range from entrepreneurial start-ups to major operators, and our clients have an online and offline presence.
We have worked with some of the leading names in the gaming and betting sectors.
As one of the few Irish firms with a dedicated gaming and gambling team, we provide specialised and bespoke solutions in order to create better business results for our clients. We help our clients to understand, navigate and apply Ireland’s piecemeal gambling legislation to their specific products and services.
We advise clients on all aspects of regulatory compliance with Ireland’s gambling laws, from analysis of clients’ current or proposed operations and how these may be impacted by Ireland’s current legislative framework, to consideration of how the anticipated legislative reform in this area might impact these operations going forward. We help our clients understand whether they require a permit or licence to operate in Ireland, and where required, we assist in obtaining and ensuring compliance with licence conditions.
We also help our clients comply with advertising standards and consumer law requirements when promoting and marketing their gambling products and services. From once-off social media competitions and giveaways to large-scale promotions, our gaming and gambling team assists clients with putting in place appropriate terms and conditions and direct marketing strategies.
The multi-disciplinary nature of our team means we can provide comprehensive advice to our clients on all aspects of their business operations. As well as advising on regulatory and consumer law considerations, we frequently advise on brand protection and other intellectual property issues arising out of the development and licensing of software, compliance with data protection and privacy laws and putting in place robust commercial contracts with suppliers.
The last decade has seen the emergence of new and exciting delivery methods for gaming, lottery and betting products and services through online and mobile platforms. These new methods of betting and gambling were not anticipated by Ireland’s gaming and gambling laws, which are now wholly outdated. This area is ripe for reform and in October 2021 the General Scheme for the proposed new Gambling Regulation Bill was published which, when enacted, will bring welcome and long-awaited clarity for operators in this space.